Rich & Niche – Full Stack Marketing Funnels

From entrepreneurial zero to digital marketing hero.

How I Turned Shiny Object Syndrome into a High-Income Skillset.

I remember when I was struggling as a freelancer…

I barely had any clients. I didn’t have enough money coming in so I was doing door-dash food delivery on the side.

At that time I was trying to offer some video creation services as well as the odd web design which I was only getting about $800 for. Truth be told, I was unsure of what to offer clients that they would actually pay for. I had learned a zillion different marketing techniques and tactics but how was I supposed to get paid well for all of this?

It took me about 5 years to understand what digital marketing really was and what clients actually wanted to pay for. Ultimately, I found that they mostly needed help generating more leads and also converting those leads into customers.

They needed a proper marketing funnel. They needed a way to get strangers to know about them, like them and trust them enough to make a purchase. They also needed a lot more traffic-generating content.

People who fail at digital marketing do so because they often use the wrong tactic at the wrong time.

They don’t know where their customer is in the buyer’s journey so their copywriting or their Facebook Ads fall flat.

Once I learned how to help a client design, build and optimize their marketing funnel I became their greatest asset. I realized that offering this as a service was truly potent in our era.

With a working funnel, it becomes very profitable to create online content and start running digital advertising campaigns.

This is how the “full-stack marketer” came to be.

Are you ready to stack some high-income skills?

12 Powerful Learning Outcomes You’ll Achieve from this program:

Learning Outcome #1

You’ll gain a foundational understanding of how digital marketing works today.

Learning Outcome #2

You’ll learn how to develop a complete online user experience so customers convert with ease.

Learning Outcome #3

You’ll learn high-impact copywriting frameworks that you can deploy on your sales pages.

Learning Outcome #4

You’ll learn both the art and the science of digital marketing and how to build brands online.

Learning Outcome #5

You’ll learn how to build end-to-end marketing campaigns that that you can turn on like a faucet.

Learning Outcome #6

You’ll learn the basics of building websites on WordPress and Webflow and you won’t need to know any “coding”.

Learning Outcome #7

You’ll learn which tools you need to build funnels and create content that don’t cost an arm and a leg.

Learning Outcome #8

You’ll learn the perfect recipe for high-converting lead magnets and how to deploy them on high-converting squeeze pages.

Learning Outcome #9

You’ll learn how to build your email list and take advantage of automation to help you scale your efforts online.

Learning Outcome #10

You’ll learn how to setup Google Analytics and track your traffic and funnel results with ease.

Learning Outcome #11

You’ll learn how to make high-impact funnel optimizations to watch your conversions soar.

Learning Outcome #12

You’ll learn the secrets to creating high-converting Facebook Ads with little-known split-testing methodologies.

***If your future is freedom, then* high-income skills *like Funnel Building, Content Creation and Digital Advertising are critical assets.***

The Full-Stack Digital Marketing Masterclass Curriculum:

Digital Marketing Theory

Classical Marketing Theory
The 4 P’s of Marketing
Internet Branding
Minimally Viable Products
Digital Marketing 101

Designing Funnels

Funnel Design Theory
Funnel Design Process
Project Discovery
Muse Design
Escape & Arrival
User Experience (UX)
8-Step Customer Journey
Marketing Funnel System Design
Funnel Visualization

Building a Website

Buying Domains
DNS Settings
Web Hosting 101
Installing a WordPress Site
Installing a WordPress Theme
Best WordPress Plugins

Lead Magnets

What is a lead magnet?
8 Keys to a Perfect lead Magnet
Pain Killers vs Vitamins
Escape & Arrival
Before and After Copywriting
The Best Friend Method
Making Lead Magnets in Canva
Lead Magnet Delivery

Copywriting That Works

Writing for Reptiles
Squeeze Page Copy
How to Write Headlines
Benefits Not Features
The Call-To-Action

Creating Landing Pages

How to set the squeeze page
Simple Mobile Friendly Layouts
Easy Image Mockups
How to Embed Forms

Email Marketing

Using a tool like Mailchimp
Audience and Lists
Your First Automated Email
Embedding Forms
Thank You Page Redirections
How to Test the System
Multi Email Automation

Google Analytics

Google Analytics Walkthrough
How to Gain Data-Driven Insights
Setting up Conversion Goals

Conversion Rate Optimization

Funnel Science
How to Optimize for Optins
How to Optimize for Email Open
How to Optimize for Email Clicks
How to Optimize for Purchases
CRO Exercises
Sales Page Development SOP

Online Traffic Sources

Organic Search Traffic (SEO)
Paid Traffic
Referral Traffic
Direct Traffic
Social Traffic
Traffic Strategy 101

Offering Funnels as a Service

Project Management Tips
Kartra vs WordPress
Walkthrough my kartra Account
How to sell funnels as a service

Digital Advertising Theory

The Holy Grail of Digital Mktg
The 4’m of every campaign
Lead Gen Strategies
Custom Audiences
Conversion Tactics
Awareness Strategies
Messenger Ads & Chat Bots

Facebook Ads

Setting up FB Business Manager
Setting up a Tracking Pixel
Using Custom Conversions
Defining Target Audiences
Facebook Ads vs Google Adwords

Your First FB Ad Campaign

Project SOP Overview
Writing a Campaign Brief
Campaign Visualization
Developing Your Ad Media
Holy Grail Optimization
Campaign Reporting

Content Marketing Theory

The Basics of Content Marketing
What is Thought Capital
Content Marketing as a Service
Brand Guidelines
Video in a Social World
Content Creation Systems

Content Creation Process

Content Planning
Content Creation Framework
Content Writing and Editing
Image Design Techniques
Audiograms
Video Clip Highlights

Platform Best Practices

YouTube Best Practices
Twitter Best Practices
Instagram Best Practices
Podcast Best Practices
Linkedin Best Practices

Tools of the Trade

Notion Content Management
Canva Media Creation
Hypefury Twitter Growth
Planoly Instagram Growth
Descript Text-Based Video Editor
Publer Low Cost Social Mgmt
Veed Video Wrappers & Captions

No-Code Web Development

Building on WordPress
Building on Webflow
The basics of SEO

The only digital marketing training you’ll ever need.
The Masterclass is designed to teach you a complete agency-level workflow that you can package and sell or utilize to build your own brand, funnel and traffic source.

Sale Page: https://richandniche.com/masterclass
Archive: https://archive.ph/wip/WK6Da

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Rich & Niche – Full Stack Marketing Funnels

Use the 20% Coupon Code: Thanks

Rich & Niche – Full Stack Marketing Funnels

From entrepreneurial zero to digital marketing hero.

How I Turned Shiny Object Syndrome into a High-Income Skillset.

I remember when I was struggling as a freelancer…

They needed a proper marketing funnel. They needed a way to get strangers to know about them, like them and trust them enough to make a purchase. They also needed a lot more traffic-generating content.

Are you ready to stack some high-income skills?

12 Powerful Learning Outcomes You’ll Achieve from this program:

You’ll gain a foundational understanding of how digital marketing works today.

You’ll learn how to develop a complete online user experience so customers convert with ease.

You’ll learn high-impact copywriting frameworks that you can deploy on your sales pages.

You’ll learn both the art and the science of digital marketing and how to build brands online.

You’ll learn how to build end-to-end marketing campaigns that that you can turn on like a faucet.

You’ll learn the basics of building websites on WordPress and Webflow and you won’t need to know any “coding”.

You’ll learn which tools you need to build funnels and create content that don’t cost an arm and a leg.

You’ll learn the perfect recipe for high-converting lead magnets and how to deploy them on high-converting squeeze pages.

You’ll learn how to build your email list and take advantage of automation to help you scale your efforts online.

You’ll learn how to setup Google Analytics and track your traffic and funnel results with ease.

You’ll learn how to make high-impact funnel optimizations to watch your conversions soar.

You’ll learn the secrets to creating high-converting Facebook Ads with little-known split-testing methodologies.

***If your future is freedom, then* high-income skills *like Funnel Building, Content Creation and Digital Advertising are critical assets.***

The Full-Stack Digital Marketing Masterclass Curriculum:

Reviews

Be the first to review “Rich & Niche – Full Stack Marketing Funnels” Cancel reply

Rich & Niche – Full Stack Marketing Funnels

Use the 20% Coupon Code: Thanks

Rich & Niche – Full Stack Marketing Funnels

From entrepreneurial zero to digital marketing hero.

How I Turned Shiny Object Syndrome into a High-Income Skillset.

I remember when I was struggling as a freelancer…

They needed a proper marketing funnel. They needed a way to get strangers to know about them, like them and trust them enough to make a purchase. They also needed a lot more traffic-generating content.

Are you ready to stack some high-income skills?

12 Powerful Learning Outcomes You’ll Achieve from this program:

You’ll gain a foundational understanding of how digital marketing works today.

You’ll learn how to develop a complete online user experience so customers convert with ease.

You’ll learn high-impact copywriting frameworks that you can deploy on your sales pages.

You’ll learn both the art and the science of digital marketing and how to build brands online.

You’ll learn how to build end-to-end marketing campaigns that that you can turn on like a faucet.

You’ll learn the basics of building websites on WordPress and Webflow and you won’t need to know any “coding”.

You’ll learn which tools you need to build funnels and create content that don’t cost an arm and a leg.

You’ll learn the perfect recipe for high-converting lead magnets and how to deploy them on high-converting squeeze pages.

You’ll learn how to build your email list and take advantage of automation to help you scale your efforts online.

You’ll learn how to setup Google Analytics and track your traffic and funnel results with ease.

You’ll learn how to make high-impact funnel optimizations to watch your conversions soar.

You’ll learn the secrets to creating high-converting Facebook Ads with little-known split-testing methodologies.

If your future is freedom, then high-income skills like Funnel Building, Content Creation and Digital Advertising are critical assets.

The Full-Stack Digital Marketing Masterclass Curriculum:

Reviews

Be the first to review “Rich & Niche – Full Stack Marketing Funnels” Cancel reply

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Use the 20% Coupon Code: Thanks

***If your future is freedom, then* high-income skills *like Funnel Building, Content Creation and Digital Advertising are critical assets.***